Cassie Fuertez
  • About
  • Blog
  • Unit Photography
    • Unit Photography
    • Behind the Scenes
    • Character Portraits
  • Projects
    • Portraits
    • Wild Places
  • Product Photography
    • Statue Photography
    • Behind the Scenes: Statue Photography

Behind the Magic: Capturing the World of Funko Pop Harry Potter

26.05.2025

Through the lens: The World of Funko Pop: Harry Potter

I’m excited to finally share one of my favorite projects to date — photographing the cover and chapter spreads for The World of Funko Pop: Harry Potter, published by Insight Editions.This officially licensed Harry Potter book uses Funko Pop figures to reimagine iconic moments from the Wizarding World, and I was brought on to handle the full photography process from concept to final image.

Creative Direction, Start to Finish

For this project, I created a series of 10 horizontal shots — one for each chapter — along with several vertical scenes and the cover image. I handled every step of the process, including set design, lighting, photography, and editing.

I worked closely with Matt Girard, who served as my Art Director on the project. Matt gave me overall direction for each scene and helped guide the big-picture vision, but he also gave me a lot of creative freedom to explore concepts and make the visuals my own.

One important creative note early on was that they didn’t want full-blown, literal sets. Instead, the environments were meant to subtly suggest the world each character lives in — just enough to anchor the scene in the Harry Potter universe without overwhelming the stylized look of the Funko Pops. That balance between minimalism and atmosphere became a central design challenge throughout the shoot.

Behind the scenes of practical lighting setup for Funko Pop photo shoot

A Focus on Practical Effects & In-Camera Work

Each chapter scene was custom-built using layered textures, props, and practical elements. I focused on getting as much as possible in-camera — using practical lighting, color gels, and real materials to give each scene depth without heavy post-processing. Once the photography was complete, I did all the editing and retouching to finalize the images while maintaining the handcrafted feel of each set.

Product Shots of the Final Book

Now that I have the final book in hand, I built a small display set to photograph the book itself and show off some of the interior details. These product shots offer a closer look at both the final images and some of the subtleties that went into building the environments.

And yes — the book comes with a mini Harry Pop included!

Looking Ahead

Huge thanks to Insight Editions and Matt Girard for trusting me with this project and giving me space to explore creatively — I’m thrilled to share that I’m currently working on more books with them. I’ll be posting more behind-the-scenes content soon that breaks down how each chapter came together.

Stay tuned!


📸 Project Details

  • Number of Shots: 10 horizontal chapter images, vertical scenes, and the cover
  • Creative Roles: Set Design, Lighting, Photography, Editing
  • Art Director: Matt Girard
  • Camera: Canon R5
  • Publisher: Insight Editions
  • Figures: Funko Pop
©2025 Cassie Fuertez. All rights reserved. No part of this website may be reproduced without permission.